It doesn’t qualify for the cheapest postal rate, but it comes with many other perks that are usually worth the additional cost.These larger postcards have quite a bit more space. Postal Office. The most standard postcard size is 4" x 6", which meets USPS postcard regulations and is affordable to print. If you’ve spent a lot of time and money crafting an innovative brochure design, you don’t want your jumbo postcard to upstage your other printed efforts.In the end, the best size of postcard will come down to your marketing goals, target audience, and budget.First, understand that the post office doesn’t classify mailings as postcards simply because they are a single sheet of paper. Don’t panic; you can still put it in the mail. While this might be true, the chance that a small postcard could slip unnoticed into the cracks and crevices of the mail delivery system, your customers' mailboxes or between the pages of competing catalogs simply isn't worth the risk. Your presentation must be flawless to optimize your direct-mail marketing campaign results, so go big with your postcards to yield a supersized return. The standard size for a postcard is 4 inches by 6 inches. Most printing suppliers will have these sizes set as some of the options you can choose from.The standard size for a postcard is 4 inches by 6 inches.
If it is, it will need even The last thing you’ll want to consider is attachments.

It will easily capture the reader’s attention because it stands out from all the other pieces of mail.What should you use the large postcard for? Some argue that oversized postcards cost more to Copyright © 2001-2020 PsPrint All rights reserved  |  Phone: 800.511.2009  |  , but this investment is worth it in resulting sales - especially when you've combined a large postcard size with the other crucial postcard elements.


While this postcard does have a limited amount of space, it is the most cost effective since it qualifies for the post office’s first class delivery times and the standard postcard mailing rate. They are an additional opportunity to get your brand in front of the customer.This postcard is 6 inches by 9 inches. They actually define a postcard by its size and weight.If you want to qualify for the First Class postcard rate, your mailing must be:Note: The USPS defines length as the side parallel to the address. These oversized marketing tools are perfect for introducing your business or products to new or prospective customers, announcing a grand opening or other significant event, and launching new products or services. – basically anything that has a minimal amount of content associated with it.The standard size postcard works great in conjunction with other marketing efforts – mass emails, brochure mailings, etc. But bear in mind – letters have maximum size allowances too. Oversized postcards are practically guaranteed a look; small postcards are a liability. If you are going to invest time and money into a postcard marketing campaign, you naturally want it to be as effective as possible. Cost-Effectiveness “If you can effectively get your message across to the recipient in a 4.25 x 6 postcard, then choose this option, as it is the most …

The standard postcard size falls within the USPS' regulations for a postcard size. One of your first questions when approaching the design process is probably something along the lines of, “what is the best size of postcard?”There are several factors you’ll want to take into consideration when determining the size of your marketing postcard.First, consider the postcard design ideas you have to work with. Therefore, you’ll have to pay postage equivalent to a traditional envelop-encased letter. On the other hand, something simple – like the announcement of a new product – could easily fit on a smaller card.You’ll also want to consider your other marketing outlets. If you have any marketing savvy at all, then you know how powerful postcards are for cracking the market with a booming return on investment. However, many people choose to mail different sizes than the 4" x 6". Postcards sent to regular mailboxes can be as large as 6 inches by 11 inches or more. By default, the size classifies your piece as First Class Mail. What is the best postcard size? Your postcard can’t be bigger than 6 inches by 11.5 inches by .25 inches thick. A postcard that fits within those dimensions and is less than.25” thick can be processed as a postcard by the U.S. The best size for your postcard ultimately depends on where and how it will be delivered. You can also use it to reach out to prospective clients.Postcards are one of the most effective forms of print marketing. All in all, a 5-inch by 8-inch postcard or a 6-inch by 9-inch postcard is large … No matter what size you choose, you are bound to capture your customers’ attention with this straight-forward, easy-to-absorb message.

Or, if you’ve been having a hard time setting yourself apart from the competition.Try using the jumbo postcard when you have new information to share with your existing clients. However, you’re going to have to pay a little extra.Anything larger than the postcard maximum is considered a letter. Although 4” x 6” and 5” x 7” are the most popular postcard dimensions, a postcard can be as small 3.5″ x 5″ to as big as 6.125″ x 11.5″ and everything in between. The standard postcard size is 4" x 6", which is a typical rectangle mailer.. While this postcard does have a limited amount of space, it is the most cost effective since it qualifies for the post office’s first class delivery times and the standard postcard mailing rate.Since these cards are on the smaller size, they are perfect for things like announcements, reminders, save the dates, special offers, etc. Postcards are incredibly effective, efficient and economical. Direct-mail postcards project the perfect pitch for any industry, consumer or B2B.


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